Confirmed Plenary 1 Speaker: Seth Godin

Seth Godin
         Photo credit: Brian Bloom

NACCDO is thrilled and excited to offer our members this one-of-a-kind Q&A with Seth Godin at the quickly approaching 2021 NACCDO-PAMN Conference.

Have a marketing quandary you just can’t seem to unravel? Ready to challenge the status quo and break through the clutter? Bestselling author and marketing pioneer Seth Godin has a way of igniting new ways of thinking that will help you take problems down to their simplest level to get strategic directions flowing again.

We’ll ask the questions, and Seth will answer them in the way he always does — simply, clearly and profoundly. The bestselling author and marketing pioneer will delight and inspire with his creative and innovative thinking about creative strategies. Don’t miss this opportunity to learn from one of the best in the industry.

Tuesday, May 11, 2021

11:00 – 12:15 PM

About Seth Godin
SETH GODIN is the author of 20 books that have been bestsellers around the world and have been translated into more than 35 languages. He’s also the founder of the altMBA and The Akimbo Workshops, online seminars that have transformed the work of thousands of people.

He writes about the post-industrial revolution, the way ideas spread, marketing, quitting, leadership and most of all, changing everything. You might be familiar with his books Linchpin, Tribes, The Dip and Purple Cow. His book, This Is Marketing, was an instant bestseller around the world. The newest book, The Practice, is out at the end of 2020 and is already a bestseller.

In addition to his writing and speaking, Seth has founded several companies, including Yoyodyne and Squidoo. His blog (which you can find by typing “seth” into Google) is one of the most popular in the world. His podcast is in the top 1% of all podcasts worldwide.

In 2018, he was inducted into the Marketing Hall of Fame. More than 20,000 people have taken the powerful Akimbo workshops he founded, including the altMBA and The Marketing Seminar.

Exciting News from the Stephenson Cancer Center!

Our friends at the Stephenson Cancer Center have shared news of a transformational gift of $20 Million to support research faculty and renovate the building where cancer breakthroughs happen. Learn more here.

NACCDO Joins Charitable Giving Coalition

NACCDO has joined the Charitable Giving Coalition, a group of more than 175 charities and nonprofits from across the country united to defend the Charitable Deduction.

Formed in 2009, the coalition is dedicated to preserving the charitable giving incentive that ensures that our nation’s charities receive the funds necessary to fulfill their essential philanthropic missions. The coalition provides a unique and unified voice on Capitol Hill on issues affecting the charitable deduction, a voice composed of both direct lobbying and robust grassroots advocacy.

“The Charitable Deduction and the long-standing enlightened public policy behind it, is of paramount importance to each of our member institutions,” says Michael Delzotti, CFRE, FAHP, NACCDO Chair. “Joining the CGC underscores our role as a leader among fundraising organizations.”

Representing independent charities, private and community foundations and their grantees, the Charitable Giving Coalition’s members include NACCDO peers such as: American Institute for Cancer Research (AICR), the Association for Healthcare Philanthropy (AHP), the Association of Fundraising Professionals (AFP), the Council on Foundations, The Philanthropy Roundtable, and numerous other leading charitable organizations.

NACCDO At-A-Glance

This year, we’ve created a new guide for all members. This is in your welcome email this year, but in case you haven’t gotten yours yet or you missed this, we’ve linked it here, as well.

Another leap forward for NACCDO & our members!

Former NACCDO Chair Sally Wajahn has taken on the newly created role of Manager, Cancer Center Engagement for NACCDO. She retired earlier this year as Senior Director of Development at the Cleveland Clinic’s Taussig Cancer Center as this position was being developed, so the timing was perfect.

To read more about Sally’s new role and how she’ll be helping centers create Member Engagement Plans, click here.

Questions about your member password?

Login credentials are for the member cancer center and are for all cancer development staff to use to access the members’ section of the website.

If you have trouble accessing the members’ section, just email

CFRE Credit

Did you know that most NACCDO conference sessions and webinars qualify for CFRE credit?

NACCDO members can earn CFRE credits towards certification or continuing education. NACCDO is a CFRE International Participating Organization.

As a participating organization, NACCDO now provides member institutions with a 20% discount off regular fees for initial CFRE® certification or re-certification. Conference participants should visit the CFRE International website at to enroll and earn credits at the April conference. 

Learn more here.


We know that universities and health care organizations are putting stricter email filters in place and we want you to be able to receive our emails without any problems. Please add to your address book, mark us as a safe sender and check your junk folder to see if any of our messages are there. Also, if any of our emails do go to your junk folder, please mark them as “not junk” and mark us as a safe sender from there, too.

Membership Roster Updates

If you need to provide us with an updated roster after renewing your membership, please email any changes to Google Sheets are changed to “view only” status once we receive notification that they are complete.

Affinity Groups Have Launched

Ten affinity groups have been established to support information sharing and professional growth for staff in all areas of fundraising.  Groups are chaired by your NACCDO peers, with significant experience in each area.  Each group works a bit differently, depending on the needs of the group, but most hold regular discussions, they have specific goals for the group, and all are supported by an online communication platform.  Ask questions, share ideas, post documents, network.  To join, and for contact information, log in to the Members’ section.

Member Login